Get Clear. Get Focused. Get Strategic!
Scattered to Strategic
The 3-step framework for women entrepreneurs to simplify, clarify and profit.
With Cathy Alessandra Johnson — Entrepreneur of 32+ years, former magazine publisher, and Certified Life & Business Coach helping women gain clarity, confidence, and strategic direction.
📅 Tuesday, April 14
⏰ 8am PT / 11am ET / 4pm BST
💻 FREE
You’re not stuck because you don’t know enough.
You’re stuck because everything feels scattered.
You’re busy all day—checking boxes, creating, posting, thinking—but at the end of it, you’re not sure what actually moved your business forward.
So you add more. More ideas. More offers. More strategies.
And somehow… it just makes things heavier.
The truth? Most women entrepreneurs aren’t lacking effort—they’re building from misalignment.
This workshop will show you how to cut through the noise, get clear on what actually matters, and move forward with a focused plan.
By the end of this 75-minute interactive workshop, you'll have:
A clear understanding of what to stop doing in your business immediately
A focus on what’s actually working—and worth your time
Clarity on your calling, mission, and message (without overthinking it)
A simple 90-day plan with priorities you can confidently execute
You won’t just feel better—you’ll know exactly what to do next.
This is for you if…
You’re a woman entrepreneur who’s been in business for a few years
Your business was working, but now feels off, unclear, or scattered
You’re ready to simplify, focus, and take real ownership of your next steps
This Is NOT For You If…
You’re brand new to entrepreneurship
You’re looking for someone to “fix” your business for you
You’re not willing to do the work or make decisions
You don’t need more strategies, offers, or marketing.
You need alignment and clarity.
This workshop walks you through a recalibration process that helps you remove the noise,
reconnect to what matters, and build a plan you’ll actually follow through on.
What People Are Saying
“This workshop got me thinking about what next steps need to happen in my business.”
“I was doubting myself and my calling. This workshop refocused me and my dreams.”
“Taking a hard look at what’s working and what’s not gave me the momentum to simplify my offers.
Here’s the problem we’ll solve:
Right now, your business probably feels heavier than it should.
Too many ideas. Too many decisions. Too much second-guessing.
And no clear direction on what actually matters most.
So you stay busy—but not effective.
In this workshop, I’ll walk you through a simple recalibration roadmap:
How to simplify what’s on your plate, clarify what you’re truly called to do, and create a 90-day plan that gives you focus and momentum.
By the end, you’ll walk away with a clear direction and 2–3 priorities you can execute immediately.
You might be thinking…
“I don’t have the time for this.”
I get it. But this isn’t adding more to your plate—it’s helping you clear it.
These 90 minutes will show you exactly where to simplify and focus, so you gain back time over the next 90 days instead of losing it.
“I know this is about upselling me something.”
Yes—because when something works, you’ll want to go deeper.
But this workshop stands on its own. You’ll leave with clarity and a plan you can implement immediately. If you want support beyond that, I’ll show you the next step.
Who is Cathy (Alessandra) Johnson?
Cathy is a 32+ year entrepreneur, including 20 years as a magazine publisher and 12 years as a life and business coach. She’s helped hundreds of women entrepreneurs gain clarity in their calling, simplify their businesses, and create strategic plans that actually move them forward. This workshop is built from the exact process she uses with her clients.
Imagine this…
It’s 90 days from now.
You’re no longer spinning in ideas or second-guessing every move.
You wake up knowing exactly what matters in your business.
Your time is focused. Your decisions feel clear.
And you’re finally making progress that actually feels aligned.
This workshop is completely free—but your attention and commitment matter.
In 75 minutes, you’ll gain clarity, direction, and a simple plan you can act on immediately.
No more scattered. It’s time to get strategic.
FAQs
How long is the workshop?
1
75 minutes, start to finish.
Who is this for?
2
Women entrepreneurs who have been in business and are ready to simplify and refocus.
Will there be a replay?
3
No, a recording will not be available as this is an interactive workshop. But if you are registered and miss, you’ll be invited to join us next month.
Do I need to prepare anything?
4
Just show up ready to think, decide, and take action. (We do ask that you are not driving too!)